Whatever your question Incidence can help you

Because the psychological price is not always €9.99, price analysis is an essential step in your strategic marketing.

Price analysis allows you to answer the following questions:

  • At what price can I sell my product?
  • What should be the minimum price of my product?
  • What should be the maximum price of my product?

Incidence offers price analysis that allows you to test price flexibility and calculate your ideal price thanks to a psychological pricing calculation. The psychological price is the best value for money identified by your customers and prospects.

Psychological price

Moreover, that analysis allows testing the price elasticity for your project.

In addition to price analyses, Incidence also offers price benchmarking services in several industries. Here you will find our price benchmark for the automobile sector.

All market research surveys carried out by Incidence are tailor-made for our clients. We will be happy to discuss your market research project with you.

Do not hesitate to contact us for more information